In the article “Steve Jobs taking leave from Apple due to complex health issues” at AppleInsider.com, Steve writes “I’ve have asked Tim Cook to be responsible for Apple’s day to day operations”
What are they running over there, a 7-Eleven or something?! This is the single biggest problem with Apple – too much reliance on a front man, translating to consumer and Wall Street confidence volatility.
Apple’s ideas need to be seen come from a team of brilliant engineers and creatives (which I am sure is the case) – however, Wall Street will see this as the ‘ideas guy goes loco’ for six months (so no products until then).
Here’s an idea
The best thing Apple can do now, is come out with some killer products in Steve’s absence.



January 18, 2011 at 5:29 am
I heard today that Steve Jobs is taking his third medical leave!! So he can focus on his health. Is this the end of the Apple empire? The stock exchange of Frankfurt responded with a share value which was 7% lower! I am wondering Apple share’s will do tomorrow at the NYE